Frequently Projected Questions
Answers for capital partners concerning recurring revenue, customer expansion, subject acquisition, regulation, and long-term platform vision.
What is Subject Metrics’ business model?
We sell recurring access to civic-intelligence infrastructure, data-enrichment capabilities, workflow integrations, and the continued usefulness of previously collected observations.
Who is the customer?
Public agencies pay for the platform. Residents provide scale.
What is your competitive moat?
Historical context.
A competitor can install a camera tomorrow. It cannot recreate where everyone was yesterday.
How do you acquire users?
We do not have users in the traditional sense. We have customers, authorized operators, ecosystem partners, and subjects.
Subject acquisition occurs naturally through public participation.
What drives expansion revenue?
Customers typically begin with a narrowly defined public-safety objective. Growth follows as additional departments discover that the same records can answer questions they were not originally collected to answer.
What is your approach to regulation?
We support clear, thoughtful, innovation-compatible regulation developed in close consultation with the companies best positioned to explain why regulation is difficult.
What is the long-term vision?
To become the system of record for where society was, what it was doing, and why that may deserve additional context.